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HOTLINE: Yamaha reviews its motorcycle ad account.(focus on press advertising)(Brief Article)

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| November 01, 2002 | advertising, focus on press | COPYRIGHT 2002 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Yamaha is reviewing its motorcycle ad account and has shortlisted the incumbent, BCLO, Draft Worldwide and Linney Design. The pounds 1 million business will focus on ...

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