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UIP creates new ad format for its latest film Clockstoppers.(Brief Article)
UIP, the film distributor, has created an innovative campaign for the launch of Clockstoppers, its latest teen movie.
Together with the media agency Mediaedge:cia, UIP's in-house creative team has created a TV ad called a 'hypermercial' which uses accelerated frames that need to be recorded and freeze-framed to be deciphered.
The format of the commercial ties in with the theme of the film, which involves a boy who discovers a watch that can slow down time.
UIP's ad airs this Sunday during the ad break in Hollyoaks. It is running a series of broadcast and print teaser ads advising viewers to be ready to record the ad. Press advertising will run in teenage magazines such as ...
- Universal Pictures and Paramount Pictures Renew Commitment to UIP For...
- Press release article from: PR Newswire October 14, 1999 700+ words
...commitment to United International Pictures (UIP) for an additional five years beyond the...Paramount Pictures. Under the new agreement, UIP will distribute Universal and Paramount...Paramount Pictures always has been committed to UIP and has enjoyed a very successful and collaborative...
- FILM INDUSTRY: UIP APPLAUDS COMMISSION DECISION.
- Newspaper article from: European Report September 18, 1999 700+ words
UIP was set up in 1981, under Dutch law, by three...world. The Commission Decision will allow UIP to pursue its activities in Europe until 2004...hundreds of European citizens now working in UIP offices in Europe. According to Philip Solomons...
- UIP trials direct-to-consumer strategy for mobile film content.(marketing of...
- Magazine article from: New Media Age August 18, 2005 700+ words
...distribution giant United International Pictures (UIP) has launched a direct-to-consumer...providers away from operator portals. Once UIP Mobile, which has been soft-launched...URLs are included today. The launch of UIP Mobile means the company's relationships...
- Performance of lactating cows supplemented with UIP examined.(rumen...
- Magazine article from: Feedstuffs LUNDEEN, TIM March 20, 2000 700+ words
...protein that escapes the rumen undegraded (UIP); however, traditional protein supplements...if feeding a supplement with additional UIP would increase postpartum performance of...determine the effects of increasing supplemental UIP on performance. For both experiments...
- FILM INDUSTRY/COMPETITION: UIP EXEMPTION RENEWED FOR FIVE YEARS.
- Newspaper article from: European Report September 15, 1999 700+ words
UIP's commitments cover:- provisions regarding its right of first refusal: UIP has a right of refusal on the distribution of the...and MGM must first offer films for distribution to UIP. If UIP does not exercise its right the partners...
- UIP favors local distribs in India.(United International Pictures)
- Magazine article from: Daily Variety Frater, Patrick June 27, 2005 700+ words
...local deals. PVR Pictures will distribute UIP titles in Delhi and Gurgaon; Eurasia Visuals...Sarabjit Singh, will continue to handle the UIP slate in the major cities. The four local...revenue-sharing basis, which minimizes UIP's local overhead costs in a tough-to...
- FILM INDUSTRY: SURPRISE OVER PROBABLE EXTENSION OF UIP EXEMPTION.
- Newspaper article from: European Report September 8, 1999 700+ words
...feature films and other programmes. The UIP agreements cover the market for the distribution...Official Journal on July 20.FERA argues that UIP has not failed to meet the conditions laid...financial wherewithal of three American Majors, UIP stands three times more chance of securing...
- UIP and Warner Bros first to use iTV ads for trailers.(Marketing)(Brief Article)
- Magazine article from: New Media Age Webdale, Jonathan April 29, 2004 700+ words
...length trailers of upcoming cinema releases. UIP's 2m [pounds sterling] campaign promoting...studios in terms of their use of iTV. While UIP ran interactive campaigns on Channel 4 for...offered video material via the red button. UIP took on Weapon7 to create the iTV ad, which...