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Future targets nu-metal fans with Metal Hammer spin-off. (News).
Future Publishing is targeting a younger, more mainstream nu-metal audience with the launch of a sister publication to its monthly title Metal Hammer.
Metal Hammer: Special Editions features a different mainstream up-and-coming band every month and carries an eight-page interview and A1 poster.
"We're targeting the younger audience because we believe that they're tomorrow's Metal Hammer readers," says publisher Jackie Garford. "Music is a way of life and reaching listeners early enables us to build a life-long relationship with the brand."
"We know that this kind of audience exists. You only have to walk around town on a Saturday morning to see the number of Slipknot ...
- New monthly for nu-metal. (Newspapers Magazines).(Metal Hammer)(Brief Article)
- Magazine article from: Grocer June 29, 2002 700+ words
Future Publishing is taking Metal Hammer: Special Editions to regular monthly publication, focusing on a different...Roach, will mark the start of a regular series. The special editions are aimed at the younger and more mainstream end...
- Metal Hammer's on a roll.(magazine redesigned)(Brief Article)
- Magazine article from: Grocer August 18, 2001 700+ words
Rock magazine Metal Hammer has been re-designed to appeal...and fresh logos and imagery. While Metal Hammer's old look was based on more traditional...contemporary and cutting-edge feel. Metal Hammer's new look is reflected in its...
- Easyriders Inc. to Wield Metal Hammer In the U.S.; Leading Lifestyle Publisher...
- Press release article from: Business Wire February 22, 1999 700+ words
...North American distribution rights to Metal Hammer, Britain's premier heavy metal music...editorial expenses. The first issue of Metal Hammer will be on sale April 20. Dennis Publishing...s magazine in the United States. "Metal Hammer and our motorcycling and tattoo lifestyle...
- Britain Metal Hammer Gods Awards 2009
- Picture from: AP Images Joel Ryan June 15, 2009 700+ words
Musician Steve Vai with his Riff Lord award at the Metal Hammer Gods Awards 2009, after being presented in London, England, Monday, June 15, 2009. (AP Photo/Joel Ryan)
- Britain Metal Hammer Gods Awards Boards 2009
- Picture from: AP Images James McCauley June 15, 2009 700+ words
Nicko McBrain of the British band Iron Maiden with the Best UK band and Golden god awards at the Metal Hammer Gods Awards 2009 in London, England, Monday, June 15, 2009. (AP Photo/James McCauley)
- The Wall Street Journal Announces Special Editions in Thailand and Malaysia.
- Press release article from: Business Wire June 15, 1998 700+ words
...announced today that Wall Street Journal Special Editions will be published in Thailand's...Chew Jit Poh. Wall Street Journal Special Editions are bannered pages of news and articles...international group of Dow Jones. For these Special Editions, articles will be chosen from The...
- Extra! Extra! special editions: releases get add-ons to lure home video buffs.
- Magazine article from: HFN The Weekly Newspaper for the Home Furnishing Network Lieber, Ed September 23, 1996 700+ words
...on the cutting-room floor. These special editions usually receive a grab-bag of technical...he said. Relyea said the growth of special editions is due to a broadening audience of...said. The added-value elements of special editions justify a higher price, Relyea said...
- The Wall Street Journal and The Arab News Form Special Editions Partnership;...
- Press release article from: Business Wire October 29, 2003 700+ words
...opinion pages. The Wall Street Journal Special Editions are bannered pages of news and articles...E. Casey Jr., vice president of Special Editions for The Wall Street Journal. "This...Arab News, The Wall Street Journal Special Editions will reach more than 6 million readers...