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WWAV Rapp Collins designs application forms for Lloyds TSB.(Brief Article)
Lloyds TSB is looking to make loan applications appear as simple as possible with a new mailing produced by WWAV Rapp Collins.
The banking giant is hoping this straightforward approach will give it a competitive edge in an increasingly crowded market, with loans now being provided by companies as disparate as the AA, Marks & Spencer and Tesco, as well as banks, credit card issuers, building societies and specialist loan companies.
The mailing, which will be sent to more than 250,000 ...
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