AccessMyLibrary provides FREE access to over 30 million articles from top publications available through your library.
Create a link to this page
Copy and paste this link tag into your Web page or blog:
An interview with Ron Seaver, President and CEO of Seaver Marketing Group. (Interview).
Keywords: Seaver, professional sport, US sponsorship
Introduction
Ron Seaver is in a unique position within the sport industry. He has worked on both sides of the sponsorship business, selling sponsorships for teams and assisting corporations in securing productive sponsorships.
In his current role as President and CEO of Seaver Marketing Group, Ron is working to bring all parties in the sponsorship industry together.
Here he talks to Dr David Stotlar, of the University of Northern Colorado, sharing his experience and his insights.
DS: Ron, please tell us about your background prior to founding the Seaver Marketing Group.
RS: I've been in sports since 1983. I got involved with the San Diego State University selling tickets which, I can tell you, I wasn't any good at. We had two wins and nine losses that year and I think that I pretty much realized that my future, while it may be in sports, wouldn't be in ticket sales.
- Padres Promotions Put Entrepreneur in Driver's Seat.
- Magazine article from: San Diego Business Journal WALKE, JULIE M. January 22, 2001 700+ words
...president of his own agency, Seaver Marketing Group, in La Mesa. "That's...starting his own business, the Seaver Marketing Group sales and marketing agency...With a staff of four, Seaver Marketing creates marketing and promotions...
- Cleveland intercepts conference from Baltimore; Sports commission effors lure...
- Magazine article from: Crain's Cleveland Business HORWITZ, GAYLE July 3, 2000 700+ words
...Padres baseball organization. When Mr. Seaver left his post as director of promotions for the Padres to form the Seaver Marketing Group of San Diego, he finally had the chance to set the National Sports Forum in motion. The idea behind developing...
- Winstead Sponsors 2005 National Sports Forum.
- Press release article from: PR Newswire January 18, 2005 700+ words
...best of the best in Denis Braham and Winstead," said Ron Seaver, president of the National Sports Forum and Seaver Marketing Group. Winstead's Sports & Entertainment Practice Group serves as lead counsel to major-league, minor...
- CARLSON MARKETING GROUP READIES FOR SYDNEY GAMES.
- News wire article from: AsiaPulse News July 31, 2000 700+ words
...down under for the games, Carlson Marketing Group is training hundreds of employees...the rush of Olympic guests. Carlson Marketing Group, the world leader in Relationship...2000 Sydney Olympic Games, Carlson Marketing Group will look after some 30,000 guests...
- Zyman Marketing Group Lands Leading eBusiness Expert as New CEO.
- Press release article from: Business Wire June 18, 2001 700+ words
...Marketing Solutions Provider Zyman Marketing Group, the leading integrated marketing...Sergio Zyman, former CEO of Zyman Marketing Group, will continue to shape the vision...Partners funding, provides Zyman Marketing Group with cutting edge technology expertise...
- ZYMAN MARKETING GROUP AND APRIMO PARTNER TO OFFER COMPREHENSIVE MARKETING...
- Press release article from: PR Newswire March 21, 2001 700+ words
Zyman Marketing Group Selects Aprimo as First Marketing...Atlanta and Indianapolis - Zyman Marketing Group, Inc. and Aprimo, Incorporated...success. The agreement links Zyman Marketing Group's marketing know-how and suite...
- WildCard Systems Selected by Carlson Marketing Group as Preferred Provider of...
- Press release article from: Business Wire October 11, 2000 700+ words
...stored value cards for the Carlson Marketing Group, the world leader in Relationship...value cards and services, Carlson Marketing Group is now able to offer its customers...WildCard Systems offers Carlson Marketing Group a robust, full service solution...
- More Than Athletes in Olympic Training; Carlson Marketing Group Readies for...
- Press release article from: PR Newswire July 28, 2000 700+ words
...down under for the games, Carlson Marketing Group is training hundreds of employees...the rush of Olympic guests. Carlson Marketing Group, the world leader in Relationship...2000 Sydney Olympic Games, Carlson Marketing Group will look after some 30,000 guests...