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BNFL takes on Finsbury as Dewhurst wraps up revamp.(Brief Article)
British Nuclear Fuels (BNFL) group director of corporate affairs Philip Dewhurst has completed his communications shake-up, hiring Finsbury for corporate and financial PR support.
Dewhurst has axed City PR incumbent Bell Pottinger Communications in a move that marks the end of BP's spell on BNFL's retained agency roster.
Long-term incumbent Bell Pottinger Public Affairs lost the group's PA brief to Dewhurst's former PR agency Weber Shandwick just over two months ago (PRWeek, 19 April).
Dewhurst said BPC would continue on a project basis, handling ad hoc briefs, such as opinion-leader work.
Finsbury will now lead all financial and corporate communications for the group, reporting to Dewhurst, formerly the UK chief executive of what was then Shandwick International, alongside BNFL chairman Hugh Collum and chief executive Norman Askew.
Finsbury partner Rupert Younger leads the brief, with support from a team of two.
The agency's appointment follows a raft of changes at BNFL, including ...
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