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MindShare rejigs its management.(Brief Article)
MindShare has raided its Far-East office to draft in Kelly Clark as the UK's new chief executive. Clark, the head of MindShare's Asia-Pacific region, takes over from Simon Rees, who is quitting the agency after three-and-a-half years to pursue interests outside the media industry.
Rees will hand over the reins of the agency to Clark in November, though there will be a handover period.
Clark takes on the agency at a time of change. According to last week's IPA income figures, Rees has pushed MindShare's revenue to the top of the agency rankings, though some of the UK's biggest media agencies' income figures are not included in the tables. But despite topping the IPA's rankings, observers suggest MindShare will face difficult issues as it explores ways in which its buying operations will work with its sister WPP shop Mediaedge:cia.
Also MindShare has had a quiet year in terms of new business compared with some of its peers, although its retention of existing clients has been praised as impressive.
Clark said: 'One of our most important accomplishments across Asia-Pacific has been building a ...
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