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The Phone's New Clothes.(wireless technology)(Industry Overview)

Newsweek International

| June 10, 2002 | Foroohar, Rana | COPYRIGHT 2002 Newsweek, Inc. All rights reserved. Any reuse, distribution or alteration without express written permission of Newsweek is prohibited. For permission: www.newsweek.com. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Remember "The New, New Thing"? The title of Michael Lewis's 1999 book captured the race to foretell the future of the Internet, and to invent the gadget that would deliver it. That was then. The new gizmo coming this July from Vertu, a subsidiary of Nokia, the world's leading phone maker, is a line of cell phones offering old-fashioned luxury and durability. With platinum handsets and ruby dialing pads that can survive 5 million keystrokes, the Vertu phones will sell for as much as 24,000euros ($22,500), and are more high society than high tech. Even the name sounds like a cross between Old World virtue and one of those nonce words formerly dreamed up by consultants for ...

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Source: HighBeam Research, The Phone's New Clothes.(wireless technology)(Industry Overview)

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