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Nissan is preparing to review its media arrangements in the UK and The Netherlands, throwing open the question of a reorganisation of its pan-European planning and buying arrangements, worth an estimated pounds 125 million.
OMD handles the bulk of the pan-European media planning and buying account, but rival media networks have been warned to expect a pitch in the two territories. Manning Gottlieb OMD handles the UK's pounds 25 million planning and buying. However, the account is split in The Netherlands, with OMD managing planning and Carat holding the Dutch buying account.
Manning Gottlieb OMD's chief executive, Nick Manning, insisted the agency's UK …