AccessMyLibrary provides FREE access to over 30 million articles from top publications available through your library.
Create a link to this page
Copy and paste this link tag into your Web page or blog:
Fallon unveils Starbucks poster campaign.(Brief Article)
A man paddling in a kerbside puddle, a woman reading in a park sandpit and an office worker basking in the rays of his desk are all determined to enjoy a typical British summer in a new poster campaign for Starbucks.
The ads, breaking in mid-June for a four-week burst, were created by Fallon.
Set to run on crosstrack poster sites on the London Underground and selected UK city poster sites, the work shows people enjoying the overcast weather while sipping on Starbucks Frappucinos in a bid to target affluent, urban coffee drinkers during the summer.
The new strapline, 'Instant summer free with every Frappucino', builds on the success of last year's 'Summer's back - time to drink Frappucino' campaign.
One execution shows a girl stretching out to read in a damp sandpit despite the looming clouds and another shows a man sitting at the roadside with his ...
- Manning Gottlieb OMD wins #4m Police Support recruitment push.(Brief Article)
- Magazine article from: Marketing Week March 2, 2006 700+ words
Manning Gottlieb OMD has been appointed to handle...advertising for the PCSO campaign. Manning Gottlieb currently works on several other...support officers, make to an area. Manning Gottlieb was reappointed to the COI's...
- Manning Gottlieb scoops [pounds sterling]12m AA media business. (Media).(Brief...
- Magazine article from: Marketing Week Barrett, Lucy November 14, 2002 700+ words
...Automobile Association (AA) has appointed Manning Gottlieb OMD to handle its [pounds sterling...media planning and buying business. Manning Gottlieb takes over the business at the beginning...the AA's business for four years. Manning Gottlieb, which already holds the AA Car Loans...
- Manning Gottlieb lands Lastminute pan-Euro planning and buying brief.(Manning...
- Magazine article from: Marketing Week October 4, 2007 700+ words
Lastminute.com has handed Manning Gottlieb OMD its pan-European media planning and buying business without a pitch. It follows the appointment of the agency to its #1...
- IN BRIEF: John Lewis understood to have axed Burkitt DDB.(Manning Gottlieb OMD...
- Magazine article from: Marketing Week August 17, 2006 700+ words
...DDB from the review of its #15m media business. The decision leaves BLM, Manning Gottlieb OMD and Universal McCann on the retailer's shortlist. Manning Gottlieb OMD recently won the media business for sister company Waitrose. Copyright...
- Manning Gottlieb OMD hires Walsh.(moving people: all change: the week's...
- Magazine article from: Precision Marketing April 30, 2004 700+ words
Manning Gottlieb OMD has appointed Carl Walsh account director for direct marketing. Formerly a senior account planner at direct marketing agency...
- Manning Gottlieb OMD and Viacom Outdoor.(Digests)(radio station FCUK FM )(Brief...
- Magazine article from: Marketing Week March 25, 2004 700+ words
Manning Gottlieb OMD and Viacom Outdoor have brokered a deal allowing new radio station FCUK FM to market itself with soundbites in London's Oxford Circus.
- Manning Gottlieb OMD picks Andy Bellis.(moving people)(Brief Article)
- Magazine article from: Precision Marketing June 25, 2004 700+ words
Manning Gottlieb OMD has boosted its direct offering with the appointment of former TUI UK marketing database and analysis manager Andy Bellis...
- Walsh Trott and Manning Gottlieb OMD to share 3m [pounds sterling] Modern...
- Magazine article from: Marketing Week December 11, 2003 700+ words
The Government has appointed Walsh Trott Chick Smith (WTCS) and Manning Gottlieb OMD to promote the Modern Apprenticeships scheme to young people and to encourage employers to take on apprentices. The agencies...