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DLKW and Naked take on pounds 2m safe sex task.(Delaney Lund Knox Warren and Partners, Naked Communications , Department of Health account)(Brief Article)
Delaney Lund Knox Warren & Partners and Naked Communications have won COI Communications' pitch for the Department of Health's pounds 2 million sexual health account and will roll out a sustained campaign to tackle the issue of the increasing number of young adults being affected by sexually transmitted infections.
The campaign, to be launched in the autumn, will work across above-the-line and ambient media and concentrate on promoting safe sex and a range of sexual health issues. It will also be the DoH's first major Aids awareness push since the 'iceberg' TV ad in 1986.
The DLKW chairman, Greg Delaney, said the target audience of 18- to 30-year-olds was a difficult one to reach and would not respond to a didactic government-style message. 'They don't want to be told what to ...
- Delaney Lund Knox Warren.(Digests)(Brief Article)
- Magazine article from: Marketing Week February 12, 2004 700+ words
Delaney Lund Knox Warren has created a TV and press campaign for the new Halifax One credit card. The ads feature an animated Howard promoting its nine-month interest-free transfer, cash-back and typical 9.9 per cent APR.
- Delaney Lund Knox Warren. (Digests).(Bank of Scotland launches advertising...
- Magazine article from: Marketing Week November 21, 2002 700+ words
Delaney Lund Knox Warren has created an advertising campaign for Bank of Scotland to promote its business banking division. The two-week campaign features Bank of Scotland managers and consists of press, poster, online and radio advertising.
- Delaney Lund Knox Warren.(Digests)(WH Smith Group PLC advertising...
- Magazine article from: Marketing Week April 29, 2004 700+ words
Delaney Lund Knox Warren has been appointed to the 9m [pounds sterling] advertising business for WH Smith. The agency pitched against DDB London. (See News, page 7)
- Delaney Lund Knox Warren. (Digests).(creates 'safer sex' TV ad )(Brief Article)
- Magazine article from: Marketing Week November 7, 2002 700+ words
Delaney Lund Knox Warren has created a 'safer sex' TV ad for the Department of Health, targeting teenagers.
- Delaney Lund Knox Warren & Partners has created Its first advertising for...
- Magazine article from: Marketing Week January 8, 2004 700+ words
Delaney Lund Knox Warren & Partners has created Its first advertising for Batchelors Cup a Soup. The agency won the Batchelors business at...
- Delaney Lund Knox Warren has created the advertising for the launch of...
- Magazine article from: Marketing Week April 29, 2004 700+ words
Delaney Lund Knox Warren has created the advertising for the launch of Vaaxhall's new Astra hatchback. The car company is vowing to outspend any...
- Delaney Lund Knox Warren.(Digests)(Teletext Holidays contract)(Brief Article)
- Magazine article from: Marketing Week April 1, 2004 700+ words
Delaney Lund Knox Warren has developed a 5m [pounds sterling] campaign for Teletext Holidays, which includes TV, press, outdoor and online advertising. The ads feature Dr Teletext, a megalomaniac character Obsessive about the best value holidays.
- Delaney Lund Knox Warren. (Digests).(Brief Article)
- Magazine article from: Marketing Week March 6, 2003 700+ words
Delaney Lund Knox Warren has created radio and national press advertising for Bank of Scotland to promote its deposits and 'smart finance' products.