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Mercury Records is rolling out its first release from David Charvet (pictured) across continental Europe following chart success for the track Jusqu'au Bout in France. The French-born, US-raised singer-songwriter, who is already well known for his acting roles in Baywatch and Melrose Place, was recently signed in a joint deal by Mercury France and UK. International marketing director Sian Thomas says acoustic radio sessions and live work are key to the promo campaign. "We are using the artist as our main marketing tool," she says. "David has co-written all the songs ...