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Museum supporters portrayed as soccer fans in CHI TV work.(Brief Article)
The Campaign for Museums has become the latest advertiser to try to cash in on World Cup fever with a television advertising campaign for its Museums and Galleries Month through Clemmow Hornby Inge.
Channel 5 has joined with the Campaign for Museums charity, which promotes Britain's cultural resources, and the ad will only air with this broadcaster.
The spot opens with an aerial shot of a football stadium and cheering supporters. It then cuts to the pitch where two men in medieval garb are embroiled in a sword fight.
The excitement builds among the crowd, which starts chanting as a museum curator shows off an oil painting. In ...
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