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Can CART Be Saved?; Chris Pook says it can, and it will.(Chris Pook, CART's new CEO)

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| April 22, 2002 | Mcguire, Bill | COPYRIGHT 2002 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

``Those were just words. The interesting thing about words is that when you speak them publicly, you had damn well better fulfill them. Otherwise, you end up in trouble.''

The speaker is Chris Pook, CART's latest CEO and quite possibly its last hope. He's discussing the jobs remaining to keep CART alive. Pook knows something about the power of words. It was with words that Pook caused the creation of the Grand Prix of Long Beach in 1975. He performed this feat without smoke, mirrors, or in the beginning even two nickels to rub together. America's first successful urban street race was conjured largely on Pook's extraordinary powers of persuasion: equal parts ...

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