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McCann appoints creative head.
McCann-Erickson is drafting in the creative director of its Israeli operation to take over the creative leadership of its European operations.
Oren Frank, who joined McCann-Erickson Kesher Barel in 1996, will move to London to take control of a pan-European creative council tasked with improving the network's output on multinational brands. The council is the first major creative initiative for Ben Langdon, who was appointed regional director for Europe, the Middle East and Africa last October. The move follows the appointment of Paul Twivy as the chief strategic planning officer for the region.
Frank, who takes the title chief creative director for McCann-Erickson EMEA, will head a council consisting of McCann Italy's creative head, Milka Pogliani, and Paal Tarjei Aasheim of McCann Norway. The three will divide responsibility for McCann's creative output across the region. They will also handpick a specialist, creative team -- ...
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