AccessMyLibrary provides FREE access to over 30 million articles from top publications available through your library.

Speedo picks Fallon after three-way pitch for 4m [pounds sterling] assignment.(Brief Article)

Campaign

| February 01, 2002 | Watts, Jenny | COPYRIGHT 2002 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Fallon has won the pan-European account for the Speedo swimwear brand, estimated to be worth 4 million [pounds sterling].

The agency triumphed after a pitch against Clemmow Hornby Inge and HHCL & Partners.

The swimwear brand, owned by the Pentland Group, has also made a media decision, recently appointing CIA to the business. The appointment brings more Pentland business into the CIA portfolio, which includes the Ellesse and Kickers brands.

Speedo has not advertised ...

Related articles from newspapers, magazines, journals, and more
Speedo dives into the toiletries market with performance range. (Top to...
Magazine article from: Cosmetics International Cosmetic Products Report July 1, 2002 700+ words
...There is also a 100ml Moisturiser ([pounds sterling]4.99), 75m1 Deo ([pounds sterling]2.99 and a 100ml Hair Styling Wax/Cream ([pounds sterling]4.99). Speedo Protek Performance features the HydroCreatine...
Speedo swims with Purple Circle. (News).(new campaign)(Brief Article)
Magazine article from: Design Week March 21, 2002 700+ words
SPEEDO will unveil a [pounds sterling]250 000-plus suite...will be sent to key Speedo clients in a fortnight...supporting literature for Speedo's European marketing...understood to be worth [pounds sterling]250 000. Purple Circle...
SPEEDO'S MARKETING STRATEGY: FROM BOTTOM TO TOP.
Magazine article from: WWD Conti, Samantha July 18, 2003 700+ words
LONDON -- Speedo's marketing always has favored people...have already made it. "Traditionally, Speedo has never really invested in advertising...said Paul Phedon, marketing director of Speedo International. "Since its inception...
TIMELINE.(Speedo Australia history)
Magazine article from: WWD July 18, 2003 700+ words
...where it remains for 34 years. 1928: The Speedo name is coined by a former sea captain...His winning slogan, "Speed on in your Speedo," prompts MacRae Knitting Mills to change its name. Speedo swimwear is first produced. 1937: Speedo...
SPEEDO AUSTRALIA'S CLOSING DRAWS LOCAL UNION'S IRE.
Magazine article from: WWD Huntington, Patty February 27, 2001 700+ words
SYDNEY -- Speedo Australia's decision to cease local...was the unfair dismissal of workers at Speedo Australia's factory in Windsor. The...the retrenchment via a faxed letter from Speedo Australia managing director Rob Davies...
SPEEDO LOOKS BEYOND THE WATER.(Speedo North America)
Magazine article from: WWD Kletter, Melanie February 14, 2006 700+ words
Byline: Melanie Kletter NEW YORK - Speedo North America executives are keenly interested...athletes in luge and skeleton events. Speedo's move into winter sports is among several...company's showroom here. "We are taking Speedo out of the water and onto land." Among...
Speedo to Sponsor Swimsuit Competition and Fitness Segment in 48th Annual MISS...
Press release article from: Business Wire January 4, 1999 700+ words
...its official sponsorship of the MISS USA(R) Speedo Swimsuit Competition and the Speedo Fitness segment in the 48th Annual MISS USA Pageant...The 1999 MISS USA Pageant will feature the Speedo Swimsuit Competition, interview sessions and...
Speedo: racing into fashion. (Bathing Beauties swimwear supplement)
Magazine article from: WWD Costin, Glynis January 7, 1987 700+ words
Speedo: Racing into fashion Long associated with olympic-size pools and starting blocks, Speedo America has recently taken a dip out of...Spaulding Apparel, Jack Nicklaus Sportswear and Speedo America--a licensee from its Australian...
Speedo(R) & USA Swimming Extend Partnership Through 2012; Speedo(R) Continues...
Press release article from: PR Newswire October 25, 2004 700+ words
...ANGELES, Oct. 25 /PRNewswire/ -- Speedo(R) and USA Swimming today announced...highlighted by the performance of Team Speedo's Michael Phelps. "Combining the efforts...and CEO of The Warnaco Group, Inc. , Speedo North America's parent company. "We...
SPEEDO AUSTRALIA TENSIONS GROW.
Magazine article from: WWD Huntington, Patty March 13, 2001 700+ words
SYDNEY -- The battle between Speedo Australia and the Textile Clothing and Footwear Union that represents Speedo workers terminated at a closed plant continues...acrimony and media visibility. On Friday, Speedo, a unit of the Pentland Group with no...
For more facts and information, see all results
©2009 Gale, a part of Cengage Learning. All rights reserved.
About us | FAQs | Contact us | Privacy policy | Terms and conditions
Other Gale sites: Encyclopedia.com | HighBeam Research | Acquire Content | Books & Authors | Goliath | MovieRetriever | Smart QandA