AccessMyLibrary provides FREE access to over 30 million articles from top publications available through your library.

2002 Mercedes-Benz G-Class; The ultra sport/ute G500 brings truckin' to a new level.

AutoWeek

| December 03, 2001 | Mandel, Dutch | COPYRIGHT 2001 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

As smart as the folks at Mercedes-Benz undoubtedly are, you wonder why it took so long for them to recognize the market for a high-line super-rugged sport/utility vehicle. Look around: At one end is Range Rover's Land Rover, whose interior appointments and accoutrements are the stuff of bespoke legend; at the other is Hummer, as rough and tumble a terrain terrier as exists in the four-wheel-drive world. Both of those have been for sale, if not in large numbers to the general public, then to a passionate and discriminating audience, for close to a decade.

For 2002, Mercedes-Benz of North America officially introduces the G-Class, a robust roustabout that slides between the two competitors. We have driven it to the heights of an Austrian mountain as well as to the trailhead of a Brooks Brothers two-for-one sale. It is a vehicle that's equally as comfortable being used as a mountain blitzer or urban jungle warrior. We say ``officially introduces'' because for some time the G-Class, known by its full Gelaendewagen name worldwide, has been brought in under the fed's radar as a gray-market import. Now, Mercedes will push G500s through its U.S. dealers at a relative steal (for such a beast) of $73,165. Gun turret and sterling silver-laden picnic basket extra.

Here's why the G500, a truck of which Mercedes will sell only 1500 copies over the course of the year, makes sense: It gives the firm another step in its truck lineup ladder, and a profitable one. The G500 may be new to the United States, but it is well known around the world. It is built in so many configurations-``strippers'' sold to the military and to police; enclosed cabin vehicles with bench seats open to the elements for mining companies; ...

Related articles from newspapers, magazines, journals, and more
Mercedes' class act.(Mercedes Homes)(Column)
Magazine article from: Builder Binsacca, Rich November 1, 1998 700+ words
...texture. The classes have boosted awareness about Mercedes and helped create...office after the class, while others...the company. Mercedes has held the monthly classes for nearly three...current or future Mercedes buyers, but the class is open to the...
Mercedes' class act.(housing developer Mercedes Homes)(Column)
Magazine article from: Builder Binsacca, Rich November 1, 1998 700+ words
...texture. The classes have boosted awareness about Mercedes and helped create...office after the class, while others...the company. Mercedes has held the monthly classes for nearly three...current or future Mercedes buyers, but the class is open to the...
Motors: MERCEDES CLASS ACT HAS BAGS OF SAFETY FEATURES.(Features)
Newspaper article from: Sunday Mirror (London, England) July 15, 2001 700+ words
...of a safety package. Mercedes, in their new C-Class, have got it down to...DRAWING SUPPORT: Mercedes have got their new C=-Class down to a fine art; TOP SERVE: The interior of the Mercedes C-Class boasts style, space and...
Previews Jaguar and Mercedes 'S' Classes.
Press release article from: PR Newswire October 26, 1998 700+ words
...PRNewswire/ -- For both Mercedes and Jaguar, the introduction of their new "S" class sedans represent a new...the BMW 5-Series and Mercedes-Benz E-Class. Though it bears a...have the sumptuous S-Class Mercedes. The last generation...
THE MARKETING 100: MERCEDES M-CLASS: MIKE JACKSON.(Mercedes Benz of North...
Magazine article from: Advertising Age Halliday, Jean June 29, 1998 700+ words
...groundwork before Mercedes-Benz of North America launched its M-Class last September...marketplace for M-Class to fit in with brand Mercedes-Benz, but further...marketplace for M-Class to fit in with brand Mercedes-Benz, but further...
THE MARKETING 100: MERCEDES M-CLASS: MIKE JACKSON
Magazine article from: Advertising Age Halliday, Jean June 29, 1998 700+ words
...groundwork before Mercedes-Benz of North America launched its M-Class last September...marketplace for M-Class to fit in with brand Mercedes-Benz, but further...marketplace for M-Class to fit in with brand Mercedes-Benz, but further...
Mercedes A class won't come to U.S. after all.
Magazine article from: Automotive News Kurylko, Diana T. August 4, 2003 700+ words
...Bastin says. Mercedes-Benz executives...bringing the A class to the United...Last October, a Mercedes executive again said the A class would come to...question that the A class would not come...United States. Mercedes PR people moved...
Mercedes A class makes money, exec says.(News)
Magazine article from: Automotive News Europe June 9, 2008 700+ words
...Four years ago, then-Mercedes-Benz CEO Jrgen Hubbert...second-generation A class, he said the new version...management for the A and B classes at Mercedes-Benz Cars, said at...introduce the face-lifted A class. He declined to give...
For more facts and information, see all results
©2009 Gale, a part of Cengage Learning. All rights reserved.
About us | FAQs | Contact us | Privacy policy | Terms and conditions
Other Gale sites: Encyclopedia.com | HighBeam Research | Acquire Content | Books & Authors | Goliath | MovieRetriever | Smart QandA