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I-RECALL: DOTCOM WEEKLY AWARENESS SURVEY
Rank Site Agency/Media Adspend Aware-
April-June ness
(%)
1 BTinternet AMV BBDO/ 2,646,000 72
Zenith Media [pounds
sterling]
2 AOL MWO/BBJ 8,923,000 66
[pounds
sterling]
3 ntl J. Walter Thompson/ 5,467,000 63
Carat [pounds
sterling]
4 Freeserve M&C Saatchi/ 977,000 56
Walker Media [pounds
sterling]
5 Amazon HHCL & Partners/ 267,000 34
Total Media [pounds
sterling]
6= Holiday-inn.co.uk Pepper Corporation/ n/s 22
PHD
6= Shop! Barrington Johnson 8,000 22
Lorains/Zed [pounds
sterling]
8 Topjobs Sass Panayi/Media 52,000 21
Vision [pounds
...