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Partners BDDH's ads for Christian Aid call for fair global trade.(Brief Article)
Partners BDDH is launching Christian Aid's new poster campaign for the reform of international trade, that focuses on everyday situations.
The initial two-week poster campaign will run in the London Underground to target opinion-formers such as politicians and journalists in a cost-effective way. It launches on 1 November, ahead of the World Trade Organisation Qatar summit, scheduled for 9 to 13 November.
The campaign also helps launch Christian Aid's controversial policy document which recognises that globalisation can be a positive force, but criticises the WTO for failing the world's poor.
The 48-sheet ...
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