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MEDIA CHOICE.(Brief Article)

Campaign

| October 05, 2001 | COPYRIGHT 2001 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Ian Darby, Campaign's media editor, picks the NSPCC's latest "full stop" campaign poster.

"The NSPCC has decided to launch the latest stage of its `full stop' campaign with an innovative poster at Waterloo station. Arriving bleary-eyed last Friday morning, I saw this giant moving poster site showing a young girl staring through a window.

"The clever and impactful bit is provided by new technology that shows ...

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