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Gooden and Walker defect from TBWA to Wieden & Kennedy.(Ben Walker and Mat Gooden)(Brief Article)
Wieden & Kennedy London has lured the creative duo Ben Walker and Mat Gooden from TBWA\London.
The team will work across the agency's range of accounts, which include Nike and the recently acquired Honda business.
The team, which has been together for 12 years, joined Simons Palmer in 1996. During their time at the agency they produced the headline-grabbing Accurist ad -- which featured a skinny model and the strapline "put some weight on" -- and the NatWest animated campaign that won awards including a silver at the Creative Circle Awards in the "best ad" category.
Before joining Simons Palmer, Walker and Gooden spent six years at Leo Burnett. While ...
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...Mike Perry, the former account director on Nike at TBWA Simons Palmer, where the account was housed before April. Wieden also...respectively, former account and client services directors at TBWA Simons Palmer-and Laurence Green, former deputy planning director at...
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- Magazine article from: Advertising Age Vagnoni, Anthony October 5, 1998 700+ words
...Mike Perry, the former account director on Nike at TBWA Simons Palmer, where the account was housed before April. Wieden also...respectively, former account and client services directors at TBWA Simons Palmer-and Laurence Green, former deputy planning director at...
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