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L.A. Gear expands distribution to match burgeoning volume. (athletic shoe manufacturer)

Footwear News

| August 07, 1989 | Rottman, Meg | COPYRIGHT 1999 Fairchild Publications, Inc. (Hide copyright information)Copyright

L.A. Gear expands distribution to match burgeoning volume

LOS ANGELES -- With the increasingly rapid growth of L.A. Gear -- last year's sales of $223 million have already been matched in the first six months of 1989 -- the company has had to revamp its distribution facilities.

"We need our shipping to keep pace with sales," explained Gil Schwartzberg, executive vice president and chief financial officer.

"The worst thing that can happen to a buyer," said L.A. Gear president Robert Greenberg, "is to make the perfect buy and then not have the shoes delivered due to shipping problems."

In 1988 L.A. Gear had one distribution center, a 130,000-square-foot facility in Carson. In the last year, the company has added warehouse space in Ontario, and Englewood, for a total of more than 655,000 square feet of …

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