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Ex-doughnut executive takes reins at Breadsmith
Albert Hasse has turned his passion for hot glazed doughnuts into a love of fresh-baked bread.
The former vice president of franchise operations for Krispy Kreme Doughnuts Inc. has taken the reins of Whitefish Bay-based Breadsmith Franchising Inc., an 8-year-old company with 41 specialty bread stores across the country.
Hasse, 36, replaces Breadsmith's founder, Dan Sterling, as president. Hasse is now in charge of Breadsmith's day-to-day operations and franchise development, a job that will determine the growth of the company. Sterling, 44, will remain active in the company's strategic planning as chairman and as majority stockholder.
"It had gotten to the point where it would really benefit us to have an experienced outside person run the company," Sterling said. "I'm a great early stage …