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<a href="http://www.accessmylibrary.com/article-1G1-77228180/recall-dotcom-weekly-awareness.html" title="Facts and information about I-RECALL: DOTCOM WEEKLY AWARENESS SURVEY.(Internet advertising)(Illustration)(Statistical Data Included)(Brief Article)">I-RECALL: DOTCOM WEEKLY AWARENESS SURVEY.(Internet advertising)(Illustration)(Statistical Data Included)(Brief Article)</a>

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I-RECALL: DOTCOM WEEKLY AWARENESS SURVEY.(Internet advertising)(Illustration)(Statistical Data Included)(Brief Article)

Campaign

| August 03, 2001 | COPYRIGHT 2001 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

 
I-RECALL: DOTCOM WEEKLY AWARENESS SURVEY 
 
Rank    Site           Agency/Media 
 
1       BTinternet     AMV BBDO/Zenith Media 
2       AOL            MWO/BBJ 
3       BBC Online     In-house/PHD 
4       MTV            In-house/Equinox Communications 
5       Virgin.net     AIS/Manning Gottlieb Media 
6       Jamjar         MWO/MediaCom 
7       Jungle.com     McCann-Erickson/Optimedia 
8       Easyrentacar   White Knight Design/Matters Media 
9       Ladbrokes      Banks Hoggins/Mansfield Lang Direct 
10      Go-Fly         HHCL & Partners/Optimedia 
11      Assertahomes   BMP DDB/OMD 
12      eBookers       Conrad Advertising 
13      Bluesquare     In-house/MindShare 
14      Priceline      Lowe Lintas/Initiative 
15      Sharepeople    WCRS/Walker Media 
 
Site           Adspend                              Awareness 
               April-June                              (%) 
 
BTinternet     1,348,000 [pounds sterling]              67 
AOL            9,534,000 [pounds sterling]              66 
BBC Online     n/s                                      59 
MTV            33,000 [pounds sterling]                 47 
Virgin.net     n/s        ...

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