WWAV Rapp Collins slams PPS go-ahead.(following Office of Fair Trading's investigation into Royal Mail's involvement in the Postal Preference Service)(Brief Article)

The UK's largest direct marketing agency, WWAV Rapp Collins, has launched a fierce attack on the Office of Fair Trading's (OFT) decision to clear Royal Mail's involvement in the Postal Preference Service (Marketing, June 21).

WWAV group chief executive and chairman Chris Gordon said the OFT's finding that the PPS' use of the Royal Mail brand was not anti-competitive was "just one area of concern" and failed to address urgent issues such as the process of regulation within the postal services industry.

Gordon asked whether Royal Mail was paying commercial rates to mail the PPS surveys and said there was little point in having a postal regulator if it did not …