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Dotcom weekly awareness survey.(rating of high technology company websites)(Brief Article)(Statistical Data Included)
Dotcom weekly awareness survey
Rank Site Agency/Media
1 BTinternet AMV BBDO/Zenith Media
2 AOL MWO/BBJ
3 Yahoo! HHCL & Partners/Optimedia
4 Freeserve M&C Saatchi/Walker Media
5= Amazon.co.uk HHCL & Partners/Total Media
5= Yell.com Partners B B D H/New PHD
7 Learndirect.co.uk Faulds Advertising/Mediashop
8 Ask Jeeves TBWA/Media Planning
9 Go-fly.com HHCL & Partners/Optimedia
10 Excite Batle Bogle Hegarty/Walker Media
11 Thefirstresort Iris/In-house
12 Buzzaway.co.uk WCRS/Media Planning Group
13= Priceline Lowe Lintas/Initiative
13= Workthing WCRS/Walker Media
13= Gojobsite Springer & Jacoby/Optimedia
16 Thisislondon.com Elliott Bora Perlmutter/MediaVest
17 Femail.co.uk Elliott Bora Perlmutter/MediaVest
18 Travelocity St Luke's/Universal McCann
19 Totalbet Delaney Lund/BJK&E
20 Safedoor HHCL & Partners/John Ayling
Site Adspend
April-June
BTinternet 1,348,000 [pounds sterling]
AOL 9,534.000 [pounds sterling]
Yahoo! 446,000 [pounds sterling]
Freeserve 1,981,000 [pounds sterling]
Amazon.co.uk 157,000 [pounds sterling]
Yell.com 2,663,000 [pounds sterling]
Learndirect.co.uk 334,000 [pounds sterling]
Ask Jeeves 1,007,000 [pounds sterling]
Go-fly.com ...
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