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Bates UK's William Hill account threatened by Poulter.(William Hill contracts with Poulter Partners)(Brief Article)(Statistical Data Included)
Bates UK's future tenure of its 3 million [pounds sterling] William Hill account is in question after the bookmaker's appointment of Poulter Partners in Leeds to handle a major repositioning initiative.
Britain's second-biggest betting organisation wants to get in shape for a predicted upsurge in business prompted by the Government's removal of betting tax and a period of high activity precipitated by the start of a new football season and World Cup qualifying matches.
Pitching agencies were originally briefed to produce a campaign to attract more occasional punters into its 1,520 betting shops.
But Poulter won the contest on the strength of an idea which it claims will be equally effective across all William Hill's three main activities -- betting ...
- Poulter Partners has been appointed by bookmaker William Hill to redesign its...
- Magazine article from: Design Week July 12, 2001 700+ words
Poulter Partners has been appointed by bookmaker William Hill to redesign its in-store communications, including window displays and point-of-sale material, at 1520 sites around the UK.
- Poulter Partners wins launch work for low-cost airline Jet 2. (Agencies).(Brief...
- Magazine article from: Marketing Week November 7, 2002 700+ words
...easyJet and bmibaby, has appointed Poulter Partners to handle all marketing aspects of...four aircraft. Full service agency Poulter Partners, based in Leeds, will handle brand...will oversee marketing strategy. Poulter Partners managing director Mark Buckle says...
- Poulter signals all change for railway franchise look.(News: Poulter Partners,...
- Magazine article from: Design Week Konopelski, Anne November 13, 2003 700+ words
...and brand identity by Leeds-based Poulter Partners as part of the railway franchise...continuous programme of refitting', says Poulter Partners head of design James Acton. At the...strength and depth', he adds. Poulter Partners won the work in May 2002, following...
- Poulter Partners lands Jet2 work. (News).(Brief Article)
- Magazine article from: Design Week November 7, 2002 700+ words
POULTER PARTNERS has landed the interiors-to-identity brief for budget airline...Jet2 has the chance to breathe a bit of life back in the sector.' Poulter Partners was appointed in August on the strength of its transport expertise...
- Poulter Partners.(Digests)(Poulter Partners in contract with Jeyes to market...
- Magazine article from: Marketing Week April 8, 2004 700+ words
Poulter Partners has created an animated TV campaign for new Jeyes product Bloo Acticlean. Former EastEnders actor Mike Reid replaces comedian Julian Clary as the voice of 'Bloo Man'.
- Wait is over for Poulter Partners. (News).(Brief Article)
- Magazine article from: Design Week May 23, 2002 700+ words
POULTER PARTNERS will find out which of Glen Dimplex UK's retail heating brands it will be asked...beginning of the month to 'investigate the Glen Dimplex brand in the UK', says Poulter Partners head of design James Acton.
- JET 2 ready for take-off. (News).(brand development program from Poulter...
- Magazine article from: Precision Marketing November 8, 2002 700+ words
...Bradford International Airport next year, has appointed Poulter Partners to undertake a brand development programme and marketing...of the region. Sam Ellis, head of sales promotion at Poulter Partners, says: "TV and press promotions will direct customers...
- Poulter Partners. (News).
- Magazine article from: Design Week May 16, 2002 700+ words
Poulter Partners has been appointed by the Association of Photographers to design this year's Shot Up North catalogue, website and exhibition graphics.