AccessMyLibrary provides FREE access to over 30 million articles from top publications available through your library.
Create a link to this page
Copy and paste this link tag into your Web page or blog:
CDP scoops advertising account for Agent Provocateur's lingerie.(Brief Article)(Statistical Data Included)
CDP has picked up the advertising account for the up-market lingerie brand Agent Provocateur.
The agency is working on a 90-second cinema spot, due to launch in early September. Agent Provocateur's budget is thought to be less than 1 million [pounds sterling], and CDP is also exploring ambient and guerrilla tactics to promote the brand.
In 1999 Barret Cernis developed work for the brand that featured a woman swapping clothes with her convict boyfriend. This followed on from a 1995 spot by Bainsfair Sharkey Trott, which showed a man so aroused by the shop window display that his erection smashes the glass.
The brand was recently featured in a 24-page supplement in February's issue of Maxim dubbed Les Lingeries Dangereuses.
...
- Agent Provocateur releases first interactive viral video using coull.tv; New...
- Press release article from: M2 Presswire November 16, 2006 700+ words
...PRESSWIRE-16 November 2006-Coull: Agent Provocateur releases first interactive viral...RDATE:16112006 The new Kate Moss Agent Provocateur film, using coull.tv technology...Viewers will be able to click on Agent Provocateur lingerie being worn by Kate Moss...
- U.K.'s Provocateur eyes growth.(lingerie retailer Agent Provocateur)
- Magazine article from: WWD Fallon, James January 5, 1998 700+ words
LONDON -- Agent Provocateur stirred the lingerie world when...matron snorted to the manager of Agent Provocateur's new shop on Pont Street...retorted Joseph Corre, who owns Agent Provocateur with Serena Rees. "It's...
- Agent Provocateur. (lingerie store) (Innerwear: European Shop Talk)(Company...
- Magazine article from: WWD Fallon, James March 4, 1996 700+ words
LONDON -- Agent Provocateur has brought a buzz to London with everything from a "Miss Agent Provocateur" beauty contest to a street demonstration...the formula seems to be working. Agent Provocateur, which opened here in December 1994...
- AGENT PROVOCATEUR HEADS TO L.A.(Brief Article)
- Magazine article from: WWD Young, Kristin June 19, 2000 700+ words
...not according to the proprietors of Agent Provocateur, the British purveyor of upscale...store will carry a full range of Agent Provocateur offerings, including colored fishnet...mules and strappy sandals for $100. Agent Provocateur is also about to experiment with...
- BENDEL TO SHUTTER PROVOCATEUR SHOP.(Agent Provocateur)(Henri Bendel Inc.)
- Magazine article from: WWD Monget, Karyn February 24, 2004 700+ words
...be closing its in-store shop for Agent Provocateur by the end of March. Ed Burstell...year or so. Burstell described the Agent Provocateur customer as a woman who is "looking...Serena Rees and Joseph Corre, the Agent Provocateur name has cultivated a seductively...
- Undie cover secrets; -We get a job at celebs' favourite Agent Provocateur;...
- Newspaper article from: Sunday Mirror (London, England) June 13, 2004 700+ words
Byline: PAUL GALLAGHER AGENT Provocateur was launched in 1994 by Serena Rees...supermodel Kate Moss a diamond- encrusted Agent Provocateur whip for her 30th birthday in January. AGENT Provocateur is the upmarket underwear chain where...
- A SEXY BRITISH AGENT.(Agent Provocateur opens shop in Los Angeles)
- Magazine article from: WWD Jones, Rose Apodaca October 23, 2000 700+ words
LOS ANGELES -- As Agent Provocateur, the U.K.-based purveyor...who pointedly invoked the Agent Provocateur label to describe the Sex...While the interior retains Agent Provocateur's signature flavor, the...
- AGENT PROVOCATEUR OPENS 2ND BLOOMINGDALE'S SHOP.(Brief article)
- Magazine article from: WWD Popescu, Chloe August 13, 2007 700+ words
...Calif.- British lingerie brand Agent Provocateur has opened its second U.S. in...at Bloomingdale's in Manhattan. Agent Provocateur operates a total of 32 locations...said Serena Rees, who co-owns Agent Provocateur with her husband, Joseph Corr...