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Organisers of this year's In The City unsigned showcases will be targeting a wider range of delegates for the annual conference in a bid to attract attention to the greater variety of acts appearing.
Organisers say that although last year's bill was the most far-reaching to date in terms of breadth of genres, much went unnoticed due to the indie bias of delegates.
"Last year there was a very varied line-up, but I think people need to realise it's more varied," says In The City managing director Warren Bramley. "Last year, 400 people ...