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Mother's Argentinian creative team resigns.(Brief Article)

Campaign

| May 11, 2001 | Watts, Jenny | COPYRIGHT 2003 Haymarket Business Publications Ltd. (Hide copyright information)Copyright

Mother is about to lose its Argentinian senior creative team Carlos Bayala and Gabriela Scardaccione.

Bayala, a former creative director of Young & Rubicam in Buenos Aires, has been asked by Wieden & Kennedy to run its Latin American division. He will be based in Portland, at Wieden's global headquarters.

While at Mother, the husband and wife team has worked across a portfolio of accounts, including the recent launch of Coca-Cola's Alive. The team also created the tight-trousered Chris "Christmas" Rodriguez mailing, which has just received a D&AD nomination.

Bayala and Scardaccione moved to Mother from Buenos Aires, where they had both spent most …

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