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When Diane Lieberman launched South Beach Investment Realty in August, she didn't have a business plan.
But what the real estate entrepreneur did have was 25 years of experience in competitive markets like Philadelphia and New York, a strong support system, and a keen marketing acumen.
By the first of the year, sales reached $14 million. And by the first quarter of 2001, her boutique firm has more than doubled that figure to exceed sales of $35 million.
Lieberman is as surprised as anyone. When she started, she never dreamed it would get this big.
"I took it one day at a time," she said. "I didn't even think of it long-term. I guess …