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Remote Patrol.(Brief Article)
Fox spins its wheels gearing up for Daytona
As if it ain't enough that Fox has to "reinvent the wheel" for NASCAR, its premiere is at the Daytona 500, the Super Bowl for gearheads. What pressure!
Welcome to another 21st Century Fox Sports docudrama. CBS is handing over the keys to Daytona after NASCAR negotiated a new network contract, a $400 million foursome worth four times what racetracks banked in cutting their own check-your-local-listings deals last year. (In this "viewer-friendly consolidation," Fox owns the first half of the season, with Fox Sports Net. Then NBC gets the races. Unless they're on TBS.)
Count on Fox to apply daring, cutting-edged, best-in-class touches--as it does whenever it throws a new sport in the back of its pickup. The new kid is gonna show them good ol' boys ...
Stop. Apply brakes gently. Comparing Daytona on Fox with Daytona on CBS is like comparing Survivor with Temptation Island There could be more differences between Toyota's '00 and '01 Camry.
Fox boss David Hill said he told his lieutenants to start from scratch on NASCAR. But look at the hires: Mike Joy, lead announcer, appeared on the last 18 CBS Daytona 500s for CBS; Neil Goldberg was ESPN's producer; Artie Kempner directed for Turner, etc. Good ol' boys.
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