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Web shopping portal cut staff sharply in order to 'survive and prosper'
GreaterGood.com is a lot smaller after paring its staff by two-thirds, but the Seattle-based shopping portal is also a lot closer to profitability.
In January, GreaterGood had 110 employees. Now, after layoffs that occurred mostly in the second quarter, a team of 40 remains, said CEO Randy Dirth, who arrived from Williams-Sonoma Inc. last November.
He said GreaterGood expects to be cash-flow positive next month, adding that the cuts were driven by changes in the way the company operates, as well as an effort to conserve cash.
"Our burn rate is now 35 percent of what it …