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Naked women: M&C's charity fundraiser, not the dress-down policy.
If you thought the advertising industry had moved on from the sexist 80s, you should take a closer look at M&C Saatchi.
The agency has been raising money for the industry charity Nabs. But we're not talking about sponsored walks or selling lapel pins, oh no. Much more racy than that, the agency decided to get its female staff to take pictures of their chests and created a display for the boardroom.
Money was raised because anyone who wanted to see the stunning display had to open up his wallet and fork out some cash. To top it off, the gallery of pictures was then auctioned off to the most sex-starved bidder.
Someone called Pat is said to have paid more than a grand to take home his ...
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