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Publicis has lured the senior creative team Joanna Perry and Damon Troth from TBWA\London to join its 32-strong creative department.
The team, who join Publicis as senior creatives, were creative partners at TBWA. They worked at the agency for five years, originating from GGT where they were hired by Jay Pond-Jones and Robert Saville.
Most recently, they were responsible for a campaign for the online auctioneer Firedup.com, which featured Bruce Willis, and have two new campaigns about to break for Sharwood's and Cadbury's Snowflake. They are also known for their press and poster work for Pretty Polly.
Gerry Moira, the creative director at Publicis, said: "These days it's all about the strength and depth of your creative squad. Your top ...