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Ogilvy beats D'Arcy and Grey to scoop UK Online account.

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| October 06, 2000 | Bonello, Deborah | COPYRIGHT 2000 Haymarket Business Publications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Ogilvy is understood to have won the three-way pitch for the Government's UK Online multimillion-pound task.

The appointment comes at the same time as COI Communications' appointment of Abbott Mead Vickers BBDO to its DfEE 2001 Year of Science account.

Ogilvy beat D'Arcy and Grey Advertising to the UK Online account. The agency group will create an integrated campaign to promote the initiative, which aims to ensure everyone in the UK has internet access by 2005.

The Government appointed a webmaster-general, Lucian Hudson, to the scheme this week.

As part of the UK Online project, the Government will create a network of 600 learning ...

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