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BANDUNG (JP): In the newspaper business, we make billions of them every day -- the tiny dots of ink that form the images in your daily papers. We long ago mastered dots; our problem is with the dot-coms. How do we maintain a market for printed papers when customers can get the same news from free on the Internet?
Really, newspapers are a pretty good medium. They're light and portable and cheap. They're familiar and easy to use. They're highly interactive. It's easy to find stories you want while ignoring those you don't. That's one reason Internet news hasn't killed newspapers. The computers needed to view Internet news aren't cheap. Even the best laptops aren't light enough. And to many, the Internet isn't familiar or easy to use.
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