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Harley-Davidson to ramp up production.

The Business Journal-Milwaukee

| July 21, 2000 | Rovito, Rich | COPYRIGHT 1985 Business Journal of Milwaukee, Inc. (Hide copyright information)Copyright

Undaunted by the rising interest rates, rising fuel costs and the gyrating stock market that have hampered many U.S. manufacturers, Harley-Davidson Inc. plans to increase its motorcycle production this year to levels it didn't expect to reach for another three years.

"The market for Harley-Davidson motorcycles continues to roar," said Jeffrey Bleustein, the company's chairman and chief executive officer.

Harley-Davidson and Buell registrations were up 20 percent nationwide over the first five months of this year and would have been even higher if not for short-term production constraints, Bleustein said.

The market for so-called heavyweight motorcycles, which includes Harley-Davidson bikes, grew by 25 percent during the same period. The Buell division produces lighter-weight sport and touring motorcycles.

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