Supply Chain Reaction.(Brief Article)

Last year Eastman Chemical Co. of Kingsport, Tenn., was developing an Internet strategy for its logistics business and took a long, hard look at what online services were available. What it found was a gap of global proportions between what the sites claimed to provide and what they actually delivered. The chemical company decided to create its own Internet service. So Eastman teamed up with systems company Global Logistics Technologies Inc. and launched an online logistics services portal for the chemical industry called ShipChem.com.

To close the credibility gap, the chemical company is putting its own business where its corporate mouth is. In January Eastman approved the outsourcing of all its $400 million worth of global logistics business to ShipChem.com. The portal will be handling …