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When Los Angeles-based CB Richard Ellis Inc. introduced in 1996 the concept of forming broker teams, not all of its Bay Area employees were thrilled. In fact, a large number of CB brokers left the company.
But four years later, CB has regrouped and captured some of the most recognized deals in the Bay Area.
The company credits its team approach, which has become increasingly popular among its brokers, for its success. Nick Slonek, a first vice president in CB's San Francisco office, said the team approach did require an adjustment.
"I was a lone ranger," said Slonek, now a leader of a 30-member team. "In the sales business, everyone is a type A personality. Everyone is a lone ranger."
But Slonek decided to give teaming a chance. He was already working successfully with partner Mike Leggett. They decided to invite Jay Sholl and Bart O'Connor, whom …