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Tweety leads Warner Home Video strategy.(Brief Article)

DSN Retailing Today

| June 19, 2000 | ALDAX, MIKE | COPYRIGHT 2003 Reproduced with permission of the copyright holder. Further reproduction or distribution is prohibited without permission. (Hide copyright information)Copyright

Warner Home Video is harnessing the power of never-before-seen animated home video titles. Over the next few months, in an attempt to reignite the Looney Tunes Adventures that families have consistently enjoyed for almost a century, Warner Home Video plans to embrace its wacky bunch of cartoon characters into an animated whirlpool of laughter, joy and family fun that promises to "keep up" with the contemporary trends the New Year has imposed.

On Sept. 12, Warner Home Video will present an all-new, fully-animated, direct-to-video film "Tweety's High Flying Adventure." Tweety, along with an all-star cast of more than 50 Warner Bros. cartoon characters, welcomes the …

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