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Higgs and Dean to quit M&C following creative restructure.(Brief Article)

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| March 24, 2000 | Yates, Karen | COPYRIGHT 2003 Haymarket Business Publications Ltd. (Hide copyright information)Copyright

The creative team behind Foster's popular "He who drinks Australian thinks Australian" campaign is to split as part of the fallout from M&C Saatchi's recent creative reorganisation.

Sue Higgs, the copywriter on Foster's, has announced her decision to leave the agency following the restructure, while her partner, Steve Paskin, is likely to stay.

A second senior figure, Richard Dean, has also resigned because of the new structure and there are rumours that more senior creatives could leave.

The restructure saw the elevation of four new deputy creative directors to help Simon Dicketts, who is now the sole creative director after his partner, James …

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