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Snappy looks for 50 more franchise sites.(Snappy Tomato Pizza Co)
Fred Riess is launching Snappy Tomato Pizza's biggest expansion ever in an effort to reach 100 sites.
Snappy Tomato Pizza Co. plans to paste its mascot Elliot - a fiery red tomato that spores a chefs hat and a steaming pizza - atop at least 50 more stores by 2000.
The Florence-based pizza company is aggressively looking for franchisees from Illinois to Florida to go forward with the largest expansion in its 21-year history.
"We are going to explode," said Fred Riess, president and chief executive officer at Snappy Tomato, which operates five company-owned stores and 49 franchised pizza eateries in the United States, Canada and England. It operates …
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