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Accountants utilise social media and mobile app to keep clients up-to-date.

Europe Intelligence Wire

| March 29, 2012 | COPYRIGHT 2003 Financial Times Ltd. (Hide copyright information)Copyright

(From Essex Chronicle Series)

FACEBOOK, Twitter and LinkedIn are the latest tools being used by Bird Luckin to keep up their commitment to customer care.

The Essex accountancy firm is using social media platforms and online expertise to keep their clients up-to-date with the latest news on issues like tax planning and VAT.

It has also recently launched a new app which allows customers to access information and get advice from their mobiles - anytime, anywhere.

Bird Luckin director Janis Osborne, one of the judges for this year's Essex Business Excellence Awards, said: "We've always known that it's important to build a relationship with our …

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