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Byline: LISA LOCKWOOD
Weber Talks DKI at NYU
"I tried to get into this school [undergrad], but they didn't accept me. Brooklyn College did and they didn't do too badly, but it's not NYU," said Mark Weber, chairman and chief executive officer of Donna Karan International and ceo of LVMH U.S.
Weber gave a talk Wednesday to the New York University Stern M.B.A. Luxury and Retail Club on the strategy behind managing a global brand. In an often humorous, lively and informative presentation, he said many of the principles of running a fashion brand are the same as running an automobile company, "but with less problems."
"The success of running any luxury brand is to have one image and one point of view that's seen around the world."
MARK WEBER, DKI