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Canal Plus axes 3D net.(World News)

Daily Variety

| January 04, 2012 | Keslassy, Elsa | COPYRIGHT 2009 Reed Business Information, Inc. (US). (Hide copyright information)Copyright

Gallic pay TV giant Canal Plus is shuttering its 3D channel after it failed to attract enough subscribers.

Service, which kicked off in June 2010 for the FIFA World Cup soccer tournament, will close Jan. 24. It had fewer than 20,000 subs.

A Canal Plus spokesperson said that the service had allowed the company to experiment with the technology, but ran up against "a lack of enthusiasm among subscribers for stereoscopic programs.

"Most started watching in 3D and quickly switched back to 2D. 3D is more suited to cinema …

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