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NBCU's Telemundo Media continues to beef up its sports programming, snagging exclusive Spanish-language and all media rights to the Concacaf Olympic soccer qualifying games for the London 2012 Summer Games.
Concacaf, which stands for the Confederation of North, Central American and Caribbean Assn. Football, is the governing body for soccer in the region. It is one of six continental orgs that administer the game along with FIFA, the world governing body.
New pact comes in the wake of Telemundo Media's landmark acquisition of the exclusive Spanish-language U.S. media rights to World Cup soccer across all platforms except radio from 2015 through 2022.