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What it's really like inside: QSoft Consulting.(Interview)

Marketing

| October 26, 2011 | COPYRIGHT 2003 Haymarket Business Publications Ltd. (Hide copyright information)Copyright

- How does the team come up with fresh marketing ideas?

The product directs the marketing, and then the team brainstorms on how to launch and reinforce the global brand message. We sponsor hundreds of grass-roots events throughout the year and we create Gaydar experiences, as our members want to be able to touch and get to know the brand, rather than just see it on their screens.

- What are the perks of the job?

Working for brands that bring people together and give them a voice, especially in countries where gay rights are years behind. A welcoming and relaxed office environment, no matter what your sexuality. We also have a lot of fun with events such as …

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