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Brand manager of the week: Caspar Nelson, Head of brand communications, Phones4U.(Interview)(Brief article)

Marketing

| October 19, 2011 | COPYRIGHT 2003 Haymarket Business Publications Ltd. (Hide copyright information)Copyright

- Describe yourself in three words.

Pretty big lad (I'm 6' 5').

- What would you be if you weren't a brand manager?

I wouldn't mind designing biscuits - you can't beat a good biscuit.

- What advice would you give someone starting their marketing career today?

Don't be afraid to be different and take risks. There's nothing worse than being vanilla.

- What attracted you to your current job?

Phones4U is different from every other mobile retailer - it's not afraid to stand out and be different, which makes my job all the more fun.

- What was your first job?

Paper round for the neighbourhood's free …

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