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Cannes Week: BBH and Saatchis campaigns land Outdoor golds.(Bartle Bogle Hegarty Ltd.)(Saatchi & Saatchi Company PLC)
Bartle Bogle Hegarty and Saatchi & Saatchi led the UK charge in the Outdoor category, with both agencies scooping gold Lions.
BBH won gold for its Google Voice Search Mobile app, while Saatchis was awarded for its T-Mobile 'welcome back' campaign at London's Heathrow Terminal 5.
The Grand Prix went to Droga5 New York for its 'decode' campaign for Microsoft Bing. The work, which showcased the search engine's capabilities by seeding pages of Jay-Z's autobiography in different locations around the world, has now won Lions in three categories.
Overall, eight UK agencies won Outdoor Lions, double the number that triumphed last year.
Abbott Mead …
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